Goal: Videography
Package: Content Day
Location ⚘ Year: Tri-State Area. 2025
New Jersey is home to some of the best fighters in the world. Here we got the opportunity to film for the #4 and #7 ranked Brazilian Jiu-Jitsu grapplers in the world, Gianni Grippo and Kyvaan Gonzalez. Mainly providing footage for their Instagram and YouTube channels. We also got to film them for the UFC, which you can find in the case studies soon.
Our target audience - BJJ community.
Our goal was to capture highlights of their training and teaching sessions, as well as meaningful moments to the gym.
Planning is everything. They gave us a time, a place, and a mission, and we delivered.
The UFC is starting a division for Brazilian Jiu-Jitsu, resulting in a rise in social media content for BJJ gyms and practitioners. Bodega Gym wanted to highlight their practices to improve their social media presence and get more clients.
This was our first time in an intense gym setting. During filming sessions, we had to be barefoot on the training mat, stepping in puddles of sweat and navigating fighters being tossed around. It was a lot of fun and resulted in us learning a lot of new shooting techniques.
Pre-Launch
*Note – All photos are raw & unedited. Edited photos are reserved for private use.
Since our goal was simple – get high-quality footage of grapplers going at it on the mat.
Highlight individual grapplers Gianni Grippo, Kyvaan Gonzalez, Vanesa Comeau, Chas Makk, & others.
Supply high-quality footage for their social media pages and website.
We utilized platforms that can host posts, live streams, and monetization opportunities.
YouTube
Self-Hosted
Social Media | Website | Content
Founded: Early 2022
Field: Jiu Jitsu
Form: Sports
Location: Tri-State Area
Tier: Mid Level
Not a lot of film guys are able to tolerate this gym environment. We were stepping in puddles of sweat while dodging 200lb guys being flung left and right. While a lot of agencies would’ve stayed off the mat, we were right in the middle of the action, just to get the perfect shots.
Software
Videography Gear
Photography Gear
Since this was our first time in this situation, we had more pros than cons.
Pros
Cons
Content Creation
An efficient 5-step process for a smooth shoot and delivery.
The first step is to get the content. Making sure we shoot at the best times and locations.
Not anti Premier Pro or anything but Final Cut is the software of choice for editing.
After the footage was approved, it was promptly delivered.
Execution
We had a couple of rough shoots and a bunch of great shoots. Learning from each mistake and forming new strategies to capture quality moments.
As an athlete, it was awesome getting to see and film people at the top of their sport. We look forward to filming for them again in the near future!
What I did well
Adapted to a new environment.
What I would do differently
Get equipment specifically suited to shooting in tight spaces.
